Google Using Site Speed in Web Search Ranking

2010 April 12
tags: ,
Posted by Trevor

Written by Greg Jarboe

The Official Google Blog has made it official: "We’re including a new signal in our search ranking algorithms: site speed."

"While site speed is a new signal, it doesn’t carry as much weight as the relevance of a page," said Singhal and Cutts. "Currently, fewer than 1% of search queries are affected by the site speed signal in our implementation and the signal for site speed only applies for visitors searching in English on Google.com at this point. We launched this change a few weeks back after rigorous testing. If you haven’t seen much change to your site rankings, then this site speed change possibly did not impact your site," they added.

Click Here To Read Full Article [via SearchEngineWatch.com]

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